The Bourbon Crusaders and Willett Set a New Bar for Fundraising.

BREAKING NEWS:  The Bourbon Crusaders proved last Saturday something that true bourbon enthusiasts have known all along—the generosity of the bourbon community is limitless.  It’s not just about the bourbon.

In the third year of its annual charity event, The Bourbon Crusaders named Willett Distillery as its honored guest, which chose the American Cancer Society as this year’s beneficiary.  While the Willett Family Estate private selections may have drawn the crowd initially, Drew Kulsveen’s generosity captured everyone’s attention as he quadrupled his donation of a private barrel selection after four groups were each ready to pay over $40,000 each.

These incomparable donations, along with tremendous contributions from Wilderness Trail Distillery, Heaven Hill Distillers, Brown-Forman / Woodford Reserve—just to name a few more—resulted in over $335,000 in donations to the American Cancer Society!

It’s not just about the bourbon.